E-commerce
Verified buyer reviews and product review schema
How verified purchase badges work, practical ways to block fake reviews, and how to mark up ratings with product review schema without breaking the rules.
· 7 min read
Blog
E-commerce
What a website costs, how domains and hosting actually work, and what to expect from a project — written from the ones we run.
E-commerce
Adding product reviews to your online store
A working process for collecting product reviews: when to send the request, how to moderate fairly, whether to allow photos, and how to display ratings.
· 7 min read
E-commerce
Product galleries, zoom and 360 views: what shoppers expect
How to design a product image gallery that works on phones: image counts, thumbnail layout, pinch zoom, 360 spins, video placement and fast loading.
· 7 min read
E-commerce
Product photography tips for small online sellers
Practical product photography tips for small sellers: a window-light setup, clean backgrounds, the angles buyers want, scale shots and consistent editing.
· 7 min read
E-commerce
Category page SEO: content, filters and pagination
Improve category page SEO with helpful intro content, unique titles and headings, crawl-friendly pagination and internal links that lead to subcategories.
· 6 min read
E-commerce
Planning product categories for an online store
Plan product categories for an online store that shoppers understand: sensible depth, customer-friendly names, items in several categories and room to grow…
· 6 min read
E-commerce
Faceted navigation and SEO: avoiding crawl traps
A practical faceted navigation SEO guide: why filter URLs multiply, which filter pages deserve indexing, and how to use canonicals, noindex and robots.txt.
· 6 min read
E-commerce
Product filters and faceted navigation: UX best practices
Apply product filter UX best practices: pick the right filters per category, show result counts, allow multi-select, design mobile drawers and easy clearin…
· 6 min read
E-commerce
Handling zero-result searches in an online store
Turn zero-result searches into sales: find failed queries in your logs, fix spellings and synonyms, show useful alternatives and spot products worth adding…
· 6 min read
E-commerce
Online store product search: features that increase sales
Learn which online store product search features help shoppers find and buy faster: image autocomplete, SKU lookup, synonyms, Hinglish queries and filters.
· 6 min read